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Digital Generation Sparks New Wedding Etiquette Rules

Wednesday 24th February 2016

You've set the date for your big day, chosen your favourite venue and booked the best wedding entertainment in Hampshire - but did you know getting hitched in the digital age means some of the rules of etiquette have changed?

A study from Hallmark Hotels, reported in the Evening Standard, revealed some traditions appear to be falling out of favour, with others taking their place.

For example, more than half (53 per cent) of millennials believe there is no need to send out formal wedding invitations by post. Instead, e-invites were considered a perfectly reasonable alternative among younger couples.

Despite technology becoming a bigger part of everyday life, 45 per cent of respondents said they would implement a social media ban at their wedding in order to prevent non-official photos being uploaded throughout the day.

In fact, brides believed unflattering photos to be more of a worry than the rings getting lost, the groom failing to show up or terrible speeches. However, bad weather, family feuds and tripping over while walking down the aisle ranked as more troubling than the possibility of poor snaps.

The modern obsession with photos doesn't end there. Many couples would consider offering selfie sticks as wedding favours, while some brides admitted they would use image-editing software to improve their photos.

Nevertheless, while modern married couples are concerned about their online image, they appear happier in their relationships than older spouses. Recent figures from the Office for National Statistics showed divorce rates dropped 2.9 per cent between 2012 and 2013.

According to the Daily Telegraph, the number of unsuccessful marriages has fallen to its lowest level in 40 years. 

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